How to Monetizing Your TikTok Account (Strategies That Work)

how to monetize tiktok account

Even among other popular social media platforms, Tiktok stands tall on its own. With several million users and traffic going through the app each day, it has become the go-to place for politics, business, lifestyle, fashion, entertainment and more.

It has evolved from that stereotypical kiddies app, to a more business-oriented platform for entertaining content and community interaction. This has made making money from the app a key aspect for several users.

So how do you go about it?

Let's get started and find out!

Monetizing Your TikTok Account: Strategies That Work

Here's how to monetize your TikTok account with proven strategies:

TikTok Ads

As a social media platform, TikTok commands the highest number of genz's in the world. This means the majority of the 18 to 20 year olds in the world are on the platform.

This gives potential creators like you the opportunity to thrive in a unique marketplace with millions of customers waiting for your products.

To maximize this opportunity, you need to create or partner with brands that want to market their products to the Gen Z audience. The app also comes with powerful tools that assist your advertisement to a wide target audience. You can personalize your targeted ads with Fields like age, location, interest, gender and many more.

With enough tinkering, you can choose a suitable ad targeting format that works for your business. Here are some popular TikTok ad types that you should consider:

Hashtag challenges: Hashtag challenges can help promote more interaction, through using various user-generated content. These challenges are usually featured on the Discovery section on the app and they are available to brands that work in collaboration with TikTok sales representatives.

In-feed video: In-feed videos are programmed to appear on the For You Page of TikTok users. The user's targeted are those who meet your audience characteristics.

Brand takeover: This ad type allows your content to occupy the entire screen for a few seconds, before returning to an In-feed videos ad.

There are other ad features available on the platform, but they are only accessible through subscription packages.

TikTok Shopping and Merch Sales

If you operate a small business or are new to TikTok, you may generate money by setting up an online shop. It is one of the most effective monetisation tactics, and you may earn money selling personal stuff or other things.

Since tiktok's partnership with online supermarkets like shopify, it has become easier to sell products through the app. You just have to set up an online shop after meeting the basic requirements provided.

You can sell your own merchandise and other products by taking great pictures of them to post on the app. After a while, you can sell branded merch which can strengthen your personal brand and provide a deeper connection to your audience. With time, word of your products will spread and you can continue to grow on the platform.

TikTok Creativity Program

The Tiktok creativity program was added to the app in 2020 and since then, it has helped different creators monetize their content.

The program helps creators in different countries to make more money for video uploads per minute. It is important to note that the TikTok creativity program is not available in every country. So you need to check your app to see if your country is included in the program.

To qualify, you need:

  • 100,000 views in the previous month
  • At least 10,000 followers.

When you achieve these milestones, you can begin earning money based on the platform.

Affiliate Promotion

If you want to understand how to make a TikTok account into a nice money pit,doing affiliate marketing on TikTok is an excellent way to start.

It is another proven way to make good money on the platform, and it’s not hard. It's different from the Creator’s Marketplace, as you can connect directly with other known brands or businesses. Afterwards, you can decide to promote their products and services to your online audience.

You make your money through the commission you receive, when your followers purchase their products through your special link. Remember to only do this with brands you trust and place a shopping link in your bio.

Crowdfund Projects

As a creator with very many adoring fans, you can look at crowdfunding as another way to make some money on TikTok. If you have built a large following through a very good relationship, you can leverage it to raise money for a project. This usually comes in the form of fundraising events, using different fundraising sites.

Collect Tips

This is also another way to leverage your large following and close relationship with your TikTok followers. After reviewing and meeting the requirements, you can be allowed to accept donations through TikTok's in-built tipping feature. One of the best ways to benefit from tips is by using TikTok live.

Viewers can also give coins and virtual gifts to creators. This can later be changed to Diamonds, TikTok’s digital currency. You can also enlist the usage of tipping platforms to speed up the process. Remember that tipping is available to fans, but not mandatory and there is no specific limit on how and when they can donate.

Offer Exclusive Content

You can use TikTok's latest monetization feature called TikTok Series, to post exclusive content. Kratos we need to apply to get access to the future after meeting the outline requirements which include:

  • Being 18+
  • Having over 1000 views in the last 30 days
  • Having at least 10,000 followers or providing a link to premium content they’ve sold on another platform
  • Having an account that's more than 30 days old
  • Posted 3+ public videos in the last 30 days

You can post only about 80 videos that are at most 20 minutes long on "Your Series." You can also set the subscription price for each series to make some money on the platform.

Conclusion

TikTok's creators now offer more than simply entertainment. They include entrepreneurs, accountants, marketers, CEOs, and many others.

These revenue generation approaches have been proved to increase your TikTok profits. However, you need to meet the criteria for each feature on the platform to enjoy different monetization options.

There's no limit to what you can achieve on the platform. So don't be scared and try any of these strategies today!